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California Banker

For a presentation of California Banker, click here.


Click here to download a 2010 California Banker Media Planner

2010 Black & White Advertising Rates and Sizes

Ad Sizes

                   Rates/Frequency

 

1x

3x

6x

Full Page

$1,765

$1,595

$1,415

2/3 Page

$1,415

$1,275

$1,130

1/2 Page

$1,150

$1,040

$920

1/3 Page

$885

$800

$710

1/4 Page

$705

$640

$565

1/6 Page

$530

$475

$425













Color Rates

Black plus one color - $250               Four-color process - $700

Mechanical Specifications

Bleed Size                                            Trim Size

Spread 17 x 11 1/8"                               Spread 16 3/4" x 10 7/8"
Full Page 8 3/8" x 11 1/8"                        Full Page 8 1/8" x 10 7/8"

Assistance with advertising production available upon request. Design services available at $70 per hour.

PREFERRED MATERIALS

Acceptable desktop file formats: Windows platform is preferred although Macintosh platform is acceptable. QuarkXPress; Adobe Illustrator — saved as “.eps” not “.ai”; Adobe PhotoShop — TIFF or EPS file with resolution of 300 dpi; PDF files distilled to meet four-color printing requirements.

Resolution:

A proof is required with all materials.

AGENCY COMMISSION

Recognized advertising Agencies receive 15% of gross rates.

All associate members of the California Bankers Association in good standing receive a 10% discount.

Frequency discounts cover number of insertions within 12 months of contract date.

CONTACT US

Ad Sales

Robb Bertels
National Sales Director
BankNews Publications
5115 Roe Blvd., Suite 200
Shawnee Mission, KS 66205-2368
Phone: 800-336-1120 / 913-261-7000
Fax: 913-261-7010

Scott Englert
Advertising Account Executive
BankNews Publications
5115 Roe Blvd.,
Suite 200
Shawnee Mission, KS 66205-2368
Phone: 800-336-1120 / 913-261-7000
Fax: 913-261-7010

Ad Materials

Tara Bowman
Advertising Material Coordinator
5115 Roe Blvd., Suite 200
Shawnee Mission, KS 66205-2368

913-261-7000
Fax: 913-261-7010


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