Florida Banking
Click here to download a 2012 Florida Banking Media Planner
2012 Black & White Advertising Rates and Sizes
Ad Sizes | Rates/Frequency |
| ||
1X | 3x | 6x |
| |
Full Page | $1,565 | $1,485 | $1,405 | $1,250 |
2/3 Page | $1,250 | $1,185 | $1,125 | $1.000 |
1/2 Page | $1,020 | $970 | $915 | $810 |
1/3 Page | $780 | $745 | $705 | $630 |
1/4 Page | $625 | $595 | $595 | $495 |
1/6 Page | $470 | $450 | $425 | $375 |
Color Rates
Black plus one color - $300 Four-color process - $800
Mechanical Specifications
Bleed Size Trim Size
Spread 17 x 11 1/8" Spread 16 3/4" x 10 7/8"
Full Page 8 3/8" x 11 1/8" Full Page 8 1/8" x 10 7/8"
Assistance with advertising production available upon request. Design services available at $70 per hour.
PREFERRED MATERIALS
Acceptable desktop file formats: Windows platform is preferred although Macintosh platform is acceptable. QuarkXPress; Adobe Illustrator — saved as “.eps” not “.ai”; Adobe PhotoShop — TIFF or EPS file with resolution of 300 dpi; PDF files distilled to meet four-color printing requirements.
Resolution:
- 300 dpi for halftones and color separations.
- 1200 dpi for line art.
A proof is required with all materials.
AGENCY COMMISSION
Recognized advertising Agencies receive 15% of gross rates.
Association member of the Florida Banking Association
receives a 7% discount.
Discounts are off the gross advertising costs.
CONTACT US
Ad Sales
Scott Englert
National Sales Director
BankNews Media
5125 Roe Blvd., Suite 200
Shawnee Mission, KS 66205-2368
Phone: 913-261-7057
Fax: 913-261-7010
Ad Materials
Meghan Patke
Advertising Sales Coordinator
BankNews Media
5125 Roe Blvd., Suite 200
Shawnee Mission, KS 66205-2368
913-261-7067
Fax: 913-261-7010



