BankVue REWARDChecking

REWARDChecking is the flagship product of BancVue’s REALChecking System. REWARDChecking style accounts are designed to increase core deposits by attracting consumers with high interest rates and free monthly ATM refunds nationwide. 

REWARDChecking empowers Community Financial institutions to:

• Generate millions of incremental dollars in core deposits.
• Attract new, more profitable, active consumers.
• Decrease community financial institution’s costs by converting consumers to cost saving electronic banking technology.
• Increase fee income by driving consumers to more profitable transactions.

Each REWARDChecking product is supported with market specific solutions that combine data driven consultation, integration, proven marketing, launch support and training.  Each financial institution offering REWARDChecking is provided a REALSite, a dynamic, stand alone website offering customers in-depth information about the product while providing a secure and convenient online application.

REWARDChecking brings in new account holders, new deposits and increases balances per account, appreciably increasing core deposits.  Account holders qualify for REWARDChecking program incentives by meeting specified account use metrics to ensure profitability.  Account requirements for consumers can include a required number of debit card purchases a month, a monthly direct deposit transfer or automatic payment, registration for electronic account statements, monthly use of their online banking account and a valid email address.  The consumers’ adoption of simple electronic banking technology habits reduces a financial institution’s cost to serve the account holder while driving increased debit card transactions that generate fee revenue. 

The increase in deposits and revenue combined with a decrease in expenses makes REWARDChecking an attractive option for community financial institutions.  The account rewards also increase consumer interaction with their financial institution to strengthen a more permanent relationship.  REWARDChecking is currently offered at nearly 400 community financial institutions nationwide.

BancVue
www.bancvue.com

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