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Mint to Help Financial Institutions Freshen up the Digital Branch


April 4 - Intuit Inc. (Nasdaq: INTU) is making Mint, its online personal finance solution, available to financial institutions, giving them a fresh new way to build deeper, trusting relationships with banking customers through digital branches.

“More than 12 million people already use to manage their complete financial picture and have identified savings of more than $30 billion toward their personal goals,” said Greg Wright, vice president of product management at Intuit Financial Services. “By blending Mint with their digital banking home page, financial institutions can provide immediate, meaningful financial insights to their customers, help more people save money and further deepen banking relationships by recommending relevant financial products at the time when people are most interested.”  

Intuit acquired Mint in 2009 and is now responding to bankers’ requests to incorporate Mint into their respective online and mobile offerings. The solution is available to financial institutions now for implementation later this year. Intuit expects the new Mint offering will help financial institutions position themselves as trusted advisors, improving their customers’ financial lives by:

Information Where People Want It

“Mint is more than just online pie charts,” Wright said. “It’s an easy way for banks to provide valuable advice and services based on a customer’s specific needs and use of financial products, all in the place millions of people look for help. We’re excited to help people save and do more with their money through their financial institution.”

More than 2,800 financial institutions already depend on Intuit Financial Services to provide financial management capabilities that can help increase their customer engagement. Innovations such as blending Mint with digital banking are part of Intuit’s commitment to helping even more consumers and businesses improve the w

About Intuit Inc.
Intuit Inc. is a provider of business and financial management solutions for small and mid-sized businesses; financial institutions, including banks and credit unions; consumers and accounting professionals. Its flagship products and services, including QuickBooks, Quicken and TurboTax, simplify small business management and payroll processing, personal finance, and tax preparation and filing. ProSeries and Lacerte are Intuit's leading tax preparation offerings for professional accountants. Intuit Financial Services helps banks and credit unions grow by providing on-demand solutions and services that make it easier for consumers and businesses to manage their money. Founded in 1983, Intuit had annual revenue of $4.15 billion in its fiscal year 2012. The company has approximately 8,500 employees with major offices in the United States, Canada, the United Kingdom, India and other locations. More information can be found at