May 2 - BancVue, a provider of innovative products, dynamic marketing and data-driven consulting solutions to community financial institutions nationwide, has announced its Kasasa network of community banks and credit unions is now waging war on the megabanks in 40 states.
Kasasa has taken the nation’s community banks and credit unions by storm as more and more community financial institutions realize the power of scale the brand has achieved. Currently, there are more than 350,000 Kasasa account holders at the nearly 900 branch locations and over 150 institutions across the country.
Kasasa actually drives more profitable account holders to banking institutions. On average, Kasasa accounts generate 47 percent more non-interest income, the account holders are twice as likely to take a loan from that institution and cost 50 percent less to acquire. Community financial institutions that offer Kasasa see a 65 percent lift in new accounts compared to BancVue’s white-label banking accounts.
“Forty states is just the beginning, but it really shows the power of scale we’ve achieved,” said Gabe Krajicek, CEO at BancVue. “Our first quarter results for this year are the best we’ve had in the past four years — we have tons of momentum for the rest of 2013. Many financial institutions have started to realize that Kasasa isn’t just a passing trend, that it’s only getting stronger, and they need to be on that winning team in order to crush the competition.”
BancVue has been bringing game-changing innovations to the marketplace since its founding in 2004. With offerings like Kasasa, BancVue is arming its network of more than 5,000 community financial institution branches nationwide to compete and win against the megabanks.
BancVue, is a provider of innovative products, world-class marketing, and data-driven consulting solutions to community financial institutions across the United States. Featuring offerings like Kasasa, a national brand of superior products and marketing scale, BancVue products are designed to deliver controlled new account growth, higher profitability, and increased customer retention. Today, serving nearly 700 community banks and credit unions across the country, BancVue is empowering its clients to compete in and win the war against megabanks. For more information on BancVue, visit www.bancvue.com.