Ignite Sales released a completely new, highly innovate and incredibly powerful product in March of 2017 specifically designed for the community bank markets. The product is Ignite Dialogue™. For the past 18 years Ignite has provided customized white label Customer Engagement Management technology to the largest banks in the country. Now, Ignite Sales has packed this powerful technology in a bank administered Cloud Service that is easy to implement, requires no integrations and is priced so that every organization can afford it. The technology is used to digitally guide customer facing sales conversations for bankers in branches as well as in self-serve online and mobile to keep the focus on discovering needs and guiding customers to the perfect bank solutions through the use of highly advanced machine learning technology. This technology makes community banks highly competitive with large banks in the area of effective customer engagement.
Here are four reasons why Ignite Dialogue should win innovative product of the year:
- Customer satisfaction – because customers are guided through a dynamic, engaging conversation designed to discover and meet their needs, customer satisfaction rates are improved by about 40% as measured by Ignite bank clients.
- Make every banker and expert –With Ignite Dialogue, every banker can facilitate guided conversations with every customer that will give them the accuracy and consistency of recommendations as if they were an expert on every bank offering, thus ensuring that the customer’s needs are always being optimally served.
- Increase in revenue – customer product adoption increases by about two products per account using Ignite Dialogue growing revenues by as much as 48%.
- Tracking and monitoring banker sales conversations – Ignite Dialogue’s IQ Analytics portal provides management with detailed tracking of the efficiency and effectiveness of every branch banker, identifying individuals and branches that need coaching and training.