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Alaina Webster

The Highs and Lows of Marijuana Banking

By Alaina Webster, Managing Editor

When I was in high school (some indeterminate number of years ago), the idea of legal marijuana consumption was unthinkable. Fast forward a couple decades, and cannabis legalization is not only being talked about, it’s a reality in several U.S. states. However, it’s still not legal federally, and therein lies the rub for many banks and marijuana-related businesses (MRBs).

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How to Play the Name Game

What should banks consider before rebranding with a new name?

By Alaina Webster, Managing Editor

In today’s “always on” environment, many consumers have seemingly unlimited choices, and companies, including banks, often struggle to differentiate themselves from competitors. Rebranding or relaunching can be one way to stand out from the herd, and changing a company’s name is one of the most straightforward approaches. For instance, have you heard of BackRub? You have, actually — you just call it Google. Want a Brad’s Drink to go with your burger and fries? You do if you’re a Pepsi drinker.

Companies rebrand all the time, with varying levels of success, but there are right ways and wrong ways to do it, and the motivation behind the shift can determine the success of an endeavor.

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Phishing, Vishing and Smishing

Social engineering is the latest trend in cyberthreats.

By Alaina Webster, Managing Editor

Is the title for this column a quote from a Dr. Seuss book? No. But you’d be forgiven for making that assumption. None of those words (except for “and”) even looks like an actual word, certainly not one you’d find in a professional publication. They’re all real, though, and all types of social engineering fraud your institution could be facing soon.

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To Hack or Be Hacked

That may be the question.

By Alaina Webster, Managing Editor

“Hacker” is something of a dirty word, striking fear into the hearts of many executives, particularly in the financial industry. In today’s cultural climate, there are few things more damaging to banks than a data breach. Still, it’s undeniable that some hackers possess legitimate skills — and perhaps banks shouldn’t be wasting that talent.

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Perception vs. Reality: Rural America Remains Unaware of the Scope of the Opioid Crisis in Its Communities

By Alaina Webster, Managing Editor

Since opioids were introduced in the mid-1990s, misuse and abuse has skyrocketed. An article by Keyes et al. published in the American Journal of Public Health in February 2014 found that overdose deaths from opioids had quadrupled since 1999. In 2007, such deaths outnumbered those involving heroin and cocaine combined. By 2010, the article stated, 2.4 million Americans had begun nonmedical prescription opioid use, equivalent to 6,600 new people each day. The same year, the amount of prescription opioids sold could have provided every U.S. adult a 5 milligram dose of hydrocodone every 4 hours for 1 month.

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