Customer Relations - Page 2

Social Conscience

Lead Bank gets at the heart of the community banking mission

By Cara Roberts Murez

In the 14 years since the Rowland family became majority owners of Garden City Bank in a small Missouri farming town, they’ve worked to transform it. The result is the strategically renamed Lead Bank, which has fintech collaborations, two new branches in more populous locations, and a way of doing business that fits its leadership’s cause-oriented worldview and the community around them.


Measuring Branch Performance in the New Era of Banking

By Bryan Ridgway

Industry pessimists continue to predict that the rise of digital banking will lead to the demise of financial institution branches. Important statistics, however, paint a different picture. Many institutions are actively opening or plan to open new branch locations, and many customers continue to prefer the face-to-face interactions offered at their local bank branches.


The Path to Customer Loyalty

Combining Savings Apps, Financial Education and Rewards.

By Kathleen Craig

Innovation is increasingly driving consumers to switch financial institutions. In fact, research from Resonate revealed that there are 5.6 million people in the U.S. who plan to switch banking providers in the next 12 months.


Consumers More Willing to Change Banks

The way people bank and the financial services they value most have changed significantly in recent years, and new research from Oakland, Calif.-based Marqeta, a global modern card issuing platform, indicates that even more dramatic change can be expected in banking going forward.


Drive Retail Bank Deposits with a Loyalty Points Program

By Dwayne Spradlin

Atop murmurs of a looming economic slowdown, community financial institutions are facing the pressure of higher interest rates and declining revenues. These institutions must think creatively to secure consumer deposits and endure the challenges of increased competition and need for liquidity.

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